Li Guoxin
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The public cultural service has witnessed a high speed leapfrog development in the past decade. However, the outbreak of COVID-19, together with other multiple factors, has pushed the public cultural service into a comparatively low stage. To keep the stable pace of the field, public cultural institutions should innovate service concepts, stimulate the internal vitality, adjust the structure of the service, optimize the allocation of resources, and improve the service efficiency. During the epidemic prevention and control period, the best practices of public cultural service in China are: First, online public digital cultural services are fully developed, though offline services are closed, online services are blossomed. Second, public cultural institutions and staffs have successfully intervened in hot social issues with high-quality professional services. The experience of epidemic prevention and control prompts us to think deeply and seek for improvement in the following areas: the strengthening of digital cultural services in cultural centers, the focus and mechanism of crisis response in public cultural institutions, the professionalization development of public cultural services, and the improvement of service processes and methods in library.