Zha Xianjin Chen Minghong
图书与情报. 2009, 29(03): 31-35,45.
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It is options that make price according to objective revenue and actual effect of information commodities, as is especially adapted to incomplete and uncertain market. The reason is that options could ensure involving people of options right acquire more interests in the favorable market, while they could decrease loss in the adverse market. Generally speaking, information market is a typical monopolistic competition market where options help people establish more rea-sonable price and improve the efficiency of information market operation. So, introducing options theory to information re -sources allocation is quite necessary. Firstly, we analyze the appropriation of using options theory in information resources allocation and the option price of information resources. Then, we probe into the option price allocation model. Finally, we put forward and analyze an example based on above analysis.