Under the new development pattern, the rural revitalization strategy and multiple opportunities for the development of the digital economy are superimposed, provides a historic opportunity for rural residents' income growth, and upgrading of digital skills is an important prerequisite for grasping this opportunity; based on the perspective of information poverty, this article focuses on digital skills and explores how to promote the development of rural digital economy, rural revitalization and residents' income growth. Starting from the status quo of digital skills and rural residents' income in the context of information poverty, the author tries to clarify its inherent logic, empirically analyze the impact of digital skills improvement on rural residents' income growth through county-level cross-sectional data. Policies and measures are also discussed to improve the digital skills of rural residents under the background of information poverty.