近年来，国家对外文化交流如火如荼，国内图书馆也日益具备国际视野，积极步入国际舞台，展示中国图书馆界的整体形象，传播中国文化，传递中国声音，争取国际话语权。研究发现，申报国际奖项不失为传播中国图书馆实践经验、展示中国图书馆形象的高效捷径。文章从申报国际奖项出发，探索中国图书馆展示国际形象的路径，介绍适宜国内图书馆申报的众多国际奖项及申报条件，如IFLA、ALA、AR、CALA等组织设立并持续开展的奖项。根据国内众多图书馆的获奖经验，认为做好充分准备、贴近营销理念、融入价值主流、把握申请要点是IFLA国际营销奖的主要申报策略。

In recent years, China's cultural exchanges with foreign countries are in full swing, and domestic libraries increasingly have an international vision. They actively step into the international stage, display the overall image of Chinese library, spread Chinese culture, strive for international discourse and transmit Chinese voice. This research finds that the application for international awards is an efficient shortcut to disseminate the practical experience of Chinese libraries and display the image of Chinese libraries. Starting from the application for international awards, this paper explores the path for Chinese libraries to display their international image, and introduces many international awards established and continuously carried out by organizations such as IFLA, ALA, AR, CALA and other awards and their application conditions which are suitable for domestic libraries. According to the award-winning experience of many domestic libraries, it is considered that the main application strategies of IFLA International Marketing Award are to make full preparation, close to the marketing concept, integrate into the mainstream of value, and grasp the application points.